Feastables is an American chocolate bar company that sells their natural, high-quality Featables MrBeast chocolate bars to customers across the US.
Our Feastables review will introduce you to the brand, known for its healthier approach to chocolate. Their website explains that traditional chocolate bars often contain unnecessary fillers and additives, so they wanted to reinvent a chocolate bar with simple, wholesome ingredients.
Feastables: Balancing Branding and Flavour
Feastables was founded in January 2022 by the mega Youtuber “MrBeast” (a.k.a. Jimmy Donaldson). According to Feastables official website, Donaldson was disappointed with the selection of chocolate bars available to most consumers.
Donaldson wanted to create a more nutritious and flavorful treat with fewer fake ingredients and would give people with similar conditions and other dietary restrictions an opportunity to enjoy good chocolate.
They have just four ingredients, are gluten-free, and come in three flavours: original chocolate, almond chocolate, and quinoa crunch chocolate. Donaldson has Crohn’s Disease, and the idea was to create a fun treat with limited ingredients.
Exploring the Flavor Palette
Feastables’ chocolate bars present a trio of flavours: original chocolate, almond chocolate, and quinoa crunch chocolate. Among them, the quinoa crunch variety stands out. Its texture, akin to a leaner, crisper, and deeper Crunch Bar, is noteworthy. Even for those not inherently inclined towards chocolate, this flavour presents a unique experience.
Packaging as a Statement
The packaging of these chocolate bars is a vibrant display of colours and patterns designed to resonate with the youthful audience that constitutes a significant part of MrBeast’s following. The bars themselves feature a playful zigzag pattern, with a crease encouraging one to “share” and an unbroken end inviting you to “devour.”
A Nutritional Perspective
While positioned as a potentially healthier alternative, the caloric content of MrBeast’s bars closely aligns with its mainstream counterparts. Yet, they distinguish themselves with their richer, darker, and more sophisticated flavour profile. They convey a sense of luxury, albeit without the melting allure of their Hershey counterparts.
A Considered Opinion
Would these chocolate bars find a place in my artisanal repertoire? Regrettably, chocolate isn’t my primary canvas of choice. However, for those who hold it dear, disappointment seems unlikely. Available through Feastables, Walmart, and GoPuff, a single bar ranges from $3 to $3.50, with options for packs of 10 or assortments available at a comparable price per bar.
In conclusion, Mr. Beast’s foray into the realm of chocolates is a testament to his unbounded creativity. Beyond the spectacle, it offers a different take on a cherished classic. For devotees of cocoa, the Feastables chocolate bars are an invitation to explore a unique taste experience.